Top Fashion Games on Android in the US: Q3 2021 Performance

The third quarter of 2021 saw notable performance trends in the top five fashion games on the Android platform in the United States. Here's a look at how these popular apps fared:

Project Makeover from Magic Tavern, Inc. showed a steady decline in weekly revenue, starting from approximately $1.2M at the end of June and tapering off to around $806K by the end of September. Weekly downloads exhibited a fluctuating pattern, with a peak of 95K in late June, decreasing to around 52K by the end of the quarter. Active users also saw a downward trend, beginning at 452K and ending at 308K.

Covet Fashion: Dress Up Game by Crowdstar Inc experienced varying weekly revenue, peaking at roughly $258K in early August and stabilizing around $132K by the end of September. Weekly downloads showed a significant spike to 12K in early August but eventually dropped to approximately 5K. Active users remained relatively stable around the 80K mark, with minor fluctuations throughout the quarter.

Love Nikki-Dress UP Queen from Elex saw its weekly revenue peak at about $243K in late July, before declining to around $120K by the end of September. Downloads fluctuated, reaching a high of 11K in mid-July and settling at around 5K by the quarter's end. Active users remained relatively stable, hovering around 140K to 150K throughout the period.

Shining Nikki-Fashion Makeover by Papergames, which launched in early July, showed an initial surge in revenue, peaking at approximately $118K in late July, before stabilizing around $72K by the end of September. Downloads peaked at 64K shortly after launch and decreased to about 1.7K by the end of the quarter. Active users followed a similar trend, starting at 35K in mid-July and declining to around 12K by late September.

Super Stylist Fashion Makeover from CrazyLabs LTD maintained a consistent weekly revenue, averaging around $42K to $55K throughout the quarter. Downloads experienced a downward trend, starting at 36K in early July and reducing to about 15K by the end of September. Active users also saw a decline, beginning at 217K and ending at 142K.

These insights highlight the dynamic nature of user engagement and monetization in the fashion game category. For more detailed insights and data, visit Sensor Tower.